Media Relations Training
It is important to know exactly what you are up against when dealing with the media. That’s why Joni Brander offers one-on-one training for professionals who deal directly with television-internet-radio-print media interviews and press conferences. Brander’s training gives you hands-on experience; you’ll role-play various situations which will be recorded on tape. The tape is yours to keep as a handy reference guide.
What You’ll Learn
✔︎ Diversion techniques
✔︎ The reporter’s agenda
✔︎ How to speak in soundbites
✔︎ How to prepare for the interview
✔︎ The importance of listening skills
✔︎ Telephone interviewing techniques
✔︎ How to handle the ambush interview
✔︎ How to use the press to your advantage
✔︎ Press conference and public hearing tactics
✔︎ Wardrobe, makeup and hair tips for television